TRENTON HEATH, JD
National Director of Sales, Marketing & Analytics
B.S. Sports Management & Marketing, Oklahoma State University
In his role as National Director of Sales, Marketing & Analytics, Trenton Heath uses data to generate custom-tailored operating models for the Western Golf Properties portfolio. His models provide the Western Golf team with great insight into operational efficiencies, revenue generation and segmentation, and operational system integrity. Trenton regularly interfaces with the Marketing Department & Sales Teams where his data analytics are used to create property-specific promotions, programming, and strategic placement.